Caroline Moncure
Feb 14, 20222 min read
How Do You Get New Clients?
When marketing what you do to get new clients, there are many potential approaches. When I was first entering the massage therapy world,...
Team Morales Method
Sep 27, 20212 min read
The Marketable Modalities
Can a modality be most marketable?
Caroline Moncure
Aug 29, 20212 min read
An Issue of Education
An issue in our field is how little the general public actually understands what we do as manual therapists.
Marty Morales
Jul 11, 20212 min read
If I Could Wave a Magic Wand...
I was recently asked, “if you could wave a magic wand and change one thing for your industry, what would it be?”
Marty Morales
Jun 6, 20213 min read
To Run a Private Practice or To Be an Employee? Part 1
So, you’re in the middle of 2021 and you’re starting to think that maybe working at the local spa isn’t all it’s cracked up to be and...
Caroline Moncure
Jun 4, 20214 min read
The Pros & Cons of Licensing in California
If you didn’t already know, California is one of the only states that regulates massage with a board (the CAMTC), rather than through...
Marty Morales
May 16, 20211 min read
Marty's Favorite Books!
Over this past month I gave away a STACK of some of my favorite sales & marketing and overall inspiring/educational books. I didn’t do...
Marty Morales
Apr 1, 20212 min read
How to Use Expenses to Your Advantage
So, a funny thing happened while I was getting my haircut the other day. When it was over, I asked my barber for the receipt. Here’s how...
Marty Morales
Mar 29, 20211 min read
Is Personal Power Really All That 'Personal'?
For so many years we’ve heard about the concept of Personal Power; this innate power that we can cultivate and foster to achieve success....
Team Morales Method
Mar 10, 20212 min read
What is Getting in Your Way?
I’m about to share with you what I believe has been one of the main reasons I’ve been able to find success as a bodyworker. First, a few...