

Why Specialization as a Massage Therapist is Important in the Face of AI
In today's rapidly evolving world, technology is transforming various industries, and massage therapy is no exception.
Caroline Moncure
Aug 8, 20243 min read

Truth in Advertising
Truth in Advertising is important to your success!
Marty Morales
Jan 21, 20242 min read


Why Are We Teaching Red Cross Classes?
By: Caroline Moncure With our Adult First Aid/CPR/AED course coming up in San Francisco on November 3rd, I wanted to take a second to...
Caroline Moncure
Oct 15, 20232 min read


It's a Table, Not a Bed
Ok, this is for everyone: Massage therapy students, bodyworkers, clients, and everyone who chooses to call a massage table a “massage bed.”
Marty Morales
Apr 17, 20232 min read


What is Monkeypox and How Do We Respond?
Monkeypox has been declared a public health emergency, so what does this mean for us as bodyworkers?
Caroline Moncure
Aug 7, 20225 min read

Three Steps for Acquiring New Clients
Having a massage therapy business has taught me a lot regarding entrepreneurship that can also be applied to other small businesses.
Marty Morales
Jul 27, 20222 min read

Top 5 Ways to Drum Up New Business
Marketing is an important part of running a business and with a little intention you can make a big difference in attracting new clients!
Caroline Moncure
Jun 1, 20223 min read

How to Build Confidence in Your Practice
Confidence can be difficult to come by, but I want to share with you some of the ways I nurture confidence in my practice.
Caroline Moncure
May 15, 20222 min read

The Biggest Mistake Most Bodyworkers Make
I often ask bodyworkers in my business classes if they know how much they need to make to make ends meet and what I find is that most don't!
Caroline Moncure
Apr 20, 20222 min read

Pros and Cons of Pursuing a Specialization
Let's discuss the pros and cons of pursuing further certifications to specialize your practice.
Caroline Moncure
Mar 9, 20223 min read